Ever wonder what the biggest SEO myths are? I have taken the most prevalent myths that seem to be constantly resurfacing and examined them for you. This is a must read for anyone looking to hire an SEO firm or someone looking to do SEO for themselves.
Myth # 1: All Meta Tags Are Of Equal Importance
Some Meta tags are useful while others are not. I have stated this many times. Search engines are relying more and more about what is on the website than what the tags are telling them. The description tag is used by some (but not all) search engines. The same goes for the keyword tag. Keyword tags are used more by spammers and people using software to find you as a link partner than the search engines. In my opinion, the only tags you should concentrate your efforts on are the robot tag and the description tags.
Myth # 2: You Should Submit Your Site to Search Engines Weekly or Monthly
Honestly, I nevër submit any site more than 1 time and sometimes I don't even do that. If you submit your site once, you're good. The engines will come back on their own. You can sometimes speed up the process of getting your site indexed by linking it to a high traffïc or high PR site. The search engines will find the URL to your site and index it automatically.
Myth # 3: SEO is Too Expensive
Actually, SEO is probably the most cost effective förm of online marketing. Organic SEO is cheaper to set up and maintain than a PPC campaign or banner advertising. With PPC and banner advertising, you pay for clicks or impressions. With SEO, all clicks are Frëe. You simply pay for the set up and monitoring of your site's pages.
Myth # 4: PPC Is More Effective Than Natural SEO
In the short term...true. In the long term...false. Why, you ask? Organic SEO is preferred by searchers over 5 to 1 to PPC. People trust organic searches to return relevant results. People also know that the ads to the right of the page are sponsored ads. They have long ago figured out that anyone can bid on any term they want, as many often do, without even a hint of relevance. So, long term SEO structuring can indeed be more effective than PPC, especially when considering the preferences of search traffïc. A top 5 ranking may take some time to get, but once you are there (and provided you can maintain it), you will get better results than from a PPC ad.
Myth # 5: Hiring an SEO Specialist "In House" is Cheaper
The problem with hiring someone in house is that they are paid hourly or by salary. Most SEO firms charge per item or project. It doesn't matter how long it takes us, you pay a one tíme charge. When you hire a firm, it's like having a team of SEO experts on your payroll. Paying a flat rate saves you monëy and speeds up the time it takes to complete a job. Additionally, most SEO firms have specialists who write, submit, redesign sites, post pages, etc... Hiring one person who can do all these things competently is highly unlikely.
Myth # 6: I Can Only Optimize My Homepage for Key Terms
You can and should optimize every page on your site. Each page should have its own key terms, with no more than three phrases per page (preferably one).
Myth # 7: All I Need to do is Write Content with the correct Keyword Density and My Site Will Rank Well
Wrong...especially if you want to rank on Google. You will need off-site SEO as well as on-site SEO. Keyword density may work on MSN (for now), but it will take more than that to rank well for all search engines.
Myth # 8: I Shouldn't Aim for the Most Competitive Keywords and Phrases
If the keywords you are competing for are very competitive, should you optimize your site for them? Of Course! I would optimize for some high, medium and low competitive key terms. Cover all your bases. The worst case is that you won't rank well for the high competitive key terms and that's ok. You can always work to improve them. Don't shy away from top key terms just because they are competitive. You may nevër know how close you could rank for them unless you try.
Myth # 9: Only Work With Companies That Give You A Guarantee
Guarantees would be nice if they were worth the paper they are printed on. In fact, most guarantees from SEO firms have the same stipulation in them. This stipulation usually states that as long as they get one of your key phrases to the top of any major search engines, they have fulfilled their end of the agreement. This is irrelevant to the competition of the term. In other words...it's easy to be number one for terms no one is competing for. Don't be deceived by high rankings listed on SEO sites as they can be misleading.
Myth # 10: SEO Requires a 1 Year Commitment on My Part
It certainly shouldn't. Don't lock yourself into a year contract with any company unless you already have an established, favourable business relationship. SEO, in most cases, should be performed on a month to month basis with a mutual understanding of the objectives and relative timetable. Often, both the long and short term maintenance contracts that many firms insist on including with each job are unnecessary. As an example...If you have a new site optimized, especially right after an update, you may not see results for three months. Why pay for maintenance in the interim time?
Additionally, you may not be happy with the results of an SEO firm or even the level of service. A long term contract may only ensure that you receive a full year of bad service. So, don't lock yourself in with a year contract, at least until you are comfortable with whom you are dealing with.
Hopefully, I put a few common SEO myths to rest. Feel frëe to contact me with questíons you may have regarding these or other SEO myths you want more information on.
Tuesday, June 27, 2006
25 Ways to Add Quality Content to Your Web Site
1. A calendar of events. This is ideal for sites like real estate sites to show upcoming open houses; book stores to promote upcoming book signings or writers' meetings; collectors' sites to show meetings across the country, etc. Be sure to allow visitors to send in their own event to be posted to the calendar.
2. Maps. Consider real estate sites, hunting or fishing sites, camping sites, hotels, or any outdoor recreational sites for maps. Be sure to add content at the bottom of the map that describes the map and outlines its purpose as it relates to your site.
3. Before/after experiences. This is perfect for products or services you're selling where customers can write in and discuss how this particular product or service helped them. These could turn out to be mini articles, or use them as testimonials.
4. Pictures from your customers. You could set up a special place where past customers could post their pictures and journal entries on your site. This is ideal for vacation sites, recreational sites, wedding sites, baby sites, photography studios, etc. How could you use this idea on a Halloween site? On a flower site?
5. Online coloring sheets. Use your imagination here. If you set up some coloring sheets about your vacation property, kids could color those sheets and post them online before their trip in their own special online area. After the trip, their parents could post pictures and a journal of their trip. This is their "Web site" about their trip, all hosted on your site as a perk for booking through your vacation site. What are they going to do with this information? They're going to tell their friends, Grandma and Grandpa, Aunt Edna, etc. They're going to link to it. You can use this perk as part of your USP (Unique Selling Proposition) when differentiating yourself from your competition. You'll be building one-way links from your past customers, plus visibility for future customers. Win/win situation. You'll think of many ways of adding coloring sheets (or similar creative activities for kids) to your site, if your site is the type that would work for kids.
6. Blogs or forums certainly add fresh content to a site.
7. Articles or new pages of interest to your target audience. Write new content on a regular basis – once or twice a week should be your goal.
8. An expert Q&A on the main page of your site. Get an expert to answer questions, and post one question/answer a week (or a day – whatever you can handle) on the main page of your site. Have past Q&A's in a searchable archive on your site.
9. Product reviews. If your industry has products or software to review, consider writing candid reviews of those products. Publish the reviews on your Web site as well as publish them in a few of the online publications. Readers are always interested in totally candid reviews, where the writer lists the positive as well as the negative aspects of a product. If you have a landscaping business, how could you use this idea? What products do you, as an expert, prefer to use, and why?
10. Short tips. If your product or service lends itself to short tips, write up a series and publish them on your Web site. Send them out in your newsletter. Get your readers to send in tips as they use the product. Offer a discount off additional products if they submit tips.
11. FAQ's. FAQ's are content – content that your target audience wants to know. As you get questions from your readers, add additional Q&A's to your FAQ's to keep them current.
12. How-to guides. People love "how to" guides. If you sell online plumbing parts, why not have a "how to" guide on installing a new toilet? Make it easy on your customers, and they'll come back to you again and again. Create a series of "how to" guides. Be The Toilet Guy on the Net. May not sound too glamorous, but if you're highly visible on the Net and are converting traffic to sales, you can afford to be glamorous OFF the Net!
13. Content that solves a problem. Why do people visit the Web? To look for information or to comparison shop. If you can solve problems for your visitors, you're giving them just what they're looking for online. For example, let's say that you sell Oriental rugs. Your potential customer might be looking for decorating ideas for her office. Her office is very small, and she's trying to think of a way to add color. Most of the wall space is taken up with windows and metal bookcases. You've created a series of content that shows pictures of problems/solutions that your oriental rugs have solved, including one with an Oriental runner. Not only does the content have pictures, it also has text describing each problem and the corresponding solution. Your potential customer found your page in the search engine results.
14. Historical data. Let's say that you sell steel pipes. What's the history of steel pipes? Creating a page outlining its history is quite appropriate. In fact, taking it a step further, creating pages that compare steel to copper and other types of piping; what causes rust; how strong is steel; how valuable steel piping really is (how steel piping is used in almost every building, etc.); how long will steel last; and on and on and on will create a whole section of extremely valuable content to a Web site.
Here's the catch. Is this valuable to the target audience of the steel pipe company? Think of one target audience: vocational education classes all over the US. This would be a great resource for them. If they linked to this site, all of them being .edu's, wouldn't this be a great link popularity builder for the site? Think about that for a minute. We're talking about quality content and quality link building.
Another example of historical data would be a hotel on St. Simons Island. The hotel could certainly provide historical data about the island on its Web site as well as tour information, etc.
How could a site that sells mustang parts use this strategy? A site that sells wedding dresses?
15. Interviews � the easiest way of building content yet! Interview an expert in your industry. Send the expert a list of questions and let the expert answer in his/her own words. Don't change any of the expert's answers, except to correct misspellings or grammatical errors. Always be upfront with the expert, and always maintain the integrity of the article and yourself. Write a series of interview articles, and highlight them on the main page of your site.
16. Seasonal articles. Is your industry "seasonal" in any respect? If so, seasonal articles are always extremely popular.
17. Statistics. Offering stats on your site is also another way of adding content to a Web site. If the stats aren't your own, always indicate where you're getting them. Quote the source! How could financial or mortgage sites use this strategy?
18. An advice column. This can be used for a dating site, or it can be used for other sites as well. How could an SEO site use this strategy? How could a decorating site? What about a plastic surgery site?
19. Winners of the month. Let's say you have a site where you sell cut flowers. Get your Web audience to send in pictures of bouquets and arrangements they've made with your flowers. Post the pictures online. Pick a winner of the month, and have that winner's picture posted on the main page of your site. Give the winner a $25 gift certificate.
20. Using the flower example, create video tutorials for creating flower arrangements. Make sure you sell all of the materials they'll need to create the flower arrangements they can make if they follow the video tutorials.
21. Again with the flower example, have customers send in an outline of how they created their flower arrangement, the materials they used, as well as the picture. Provide this information on your Web site. Link to all of those materials in your online store. Be creative. Can you do something similar with your own Web site in your own industry? What if you had a costume site? An art site? Give it a few twists and use it on a hunting or fishing site.
22. Send out a monthly newsletter offering your own tips, tips from customers, sale items, holiday ideas, the winner of the month, etc. Encourage readers to post their ideas to the blog. Post past newsletters on your site for more content.
23. A biography about someone's life, if it relates to your industry. You can see how this would work well if you have a Civil War site or a used book store.
24. News events pertaining to your particular industry.
25. Community-related page, if this is a local Web site. For example, you could discuss local restaurants, little league baseball, school openings, etc., on community-related pages or a blog.
We've only just begun with ideas. It all depends on the industry you're in and the products or services you sell. Put your creativity hat on and brainstorm.
In Conclusion . . .
Remember to think "quality" when it comes to creating content. These ideas should help get you started.
And think about this point as well. If you start creating quality content, what is certain to follow? Quality links. Sites will begin linking to your content, because you're doing what you should be doing: giving your customers what they want to see when they visit your Web site. They want to see new and exciting "quality" information that's updated on a constant basis. You become the trusted source of that information.
Don't try to take the easy way out. Success isn't dished out in soup lines. Success comes with hard work.
2. Maps. Consider real estate sites, hunting or fishing sites, camping sites, hotels, or any outdoor recreational sites for maps. Be sure to add content at the bottom of the map that describes the map and outlines its purpose as it relates to your site.
3. Before/after experiences. This is perfect for products or services you're selling where customers can write in and discuss how this particular product or service helped them. These could turn out to be mini articles, or use them as testimonials.
4. Pictures from your customers. You could set up a special place where past customers could post their pictures and journal entries on your site. This is ideal for vacation sites, recreational sites, wedding sites, baby sites, photography studios, etc. How could you use this idea on a Halloween site? On a flower site?
5. Online coloring sheets. Use your imagination here. If you set up some coloring sheets about your vacation property, kids could color those sheets and post them online before their trip in their own special online area. After the trip, their parents could post pictures and a journal of their trip. This is their "Web site" about their trip, all hosted on your site as a perk for booking through your vacation site. What are they going to do with this information? They're going to tell their friends, Grandma and Grandpa, Aunt Edna, etc. They're going to link to it. You can use this perk as part of your USP (Unique Selling Proposition) when differentiating yourself from your competition. You'll be building one-way links from your past customers, plus visibility for future customers. Win/win situation. You'll think of many ways of adding coloring sheets (or similar creative activities for kids) to your site, if your site is the type that would work for kids.
6. Blogs or forums certainly add fresh content to a site.
7. Articles or new pages of interest to your target audience. Write new content on a regular basis – once or twice a week should be your goal.
8. An expert Q&A on the main page of your site. Get an expert to answer questions, and post one question/answer a week (or a day – whatever you can handle) on the main page of your site. Have past Q&A's in a searchable archive on your site.
9. Product reviews. If your industry has products or software to review, consider writing candid reviews of those products. Publish the reviews on your Web site as well as publish them in a few of the online publications. Readers are always interested in totally candid reviews, where the writer lists the positive as well as the negative aspects of a product. If you have a landscaping business, how could you use this idea? What products do you, as an expert, prefer to use, and why?
10. Short tips. If your product or service lends itself to short tips, write up a series and publish them on your Web site. Send them out in your newsletter. Get your readers to send in tips as they use the product. Offer a discount off additional products if they submit tips.
11. FAQ's. FAQ's are content – content that your target audience wants to know. As you get questions from your readers, add additional Q&A's to your FAQ's to keep them current.
12. How-to guides. People love "how to" guides. If you sell online plumbing parts, why not have a "how to" guide on installing a new toilet? Make it easy on your customers, and they'll come back to you again and again. Create a series of "how to" guides. Be The Toilet Guy on the Net. May not sound too glamorous, but if you're highly visible on the Net and are converting traffic to sales, you can afford to be glamorous OFF the Net!
13. Content that solves a problem. Why do people visit the Web? To look for information or to comparison shop. If you can solve problems for your visitors, you're giving them just what they're looking for online. For example, let's say that you sell Oriental rugs. Your potential customer might be looking for decorating ideas for her office. Her office is very small, and she's trying to think of a way to add color. Most of the wall space is taken up with windows and metal bookcases. You've created a series of content that shows pictures of problems/solutions that your oriental rugs have solved, including one with an Oriental runner. Not only does the content have pictures, it also has text describing each problem and the corresponding solution. Your potential customer found your page in the search engine results.
14. Historical data. Let's say that you sell steel pipes. What's the history of steel pipes? Creating a page outlining its history is quite appropriate. In fact, taking it a step further, creating pages that compare steel to copper and other types of piping; what causes rust; how strong is steel; how valuable steel piping really is (how steel piping is used in almost every building, etc.); how long will steel last; and on and on and on will create a whole section of extremely valuable content to a Web site.
Here's the catch. Is this valuable to the target audience of the steel pipe company? Think of one target audience: vocational education classes all over the US. This would be a great resource for them. If they linked to this site, all of them being .edu's, wouldn't this be a great link popularity builder for the site? Think about that for a minute. We're talking about quality content and quality link building.
Another example of historical data would be a hotel on St. Simons Island. The hotel could certainly provide historical data about the island on its Web site as well as tour information, etc.
How could a site that sells mustang parts use this strategy? A site that sells wedding dresses?
15. Interviews � the easiest way of building content yet! Interview an expert in your industry. Send the expert a list of questions and let the expert answer in his/her own words. Don't change any of the expert's answers, except to correct misspellings or grammatical errors. Always be upfront with the expert, and always maintain the integrity of the article and yourself. Write a series of interview articles, and highlight them on the main page of your site.
16. Seasonal articles. Is your industry "seasonal" in any respect? If so, seasonal articles are always extremely popular.
17. Statistics. Offering stats on your site is also another way of adding content to a Web site. If the stats aren't your own, always indicate where you're getting them. Quote the source! How could financial or mortgage sites use this strategy?
18. An advice column. This can be used for a dating site, or it can be used for other sites as well. How could an SEO site use this strategy? How could a decorating site? What about a plastic surgery site?
19. Winners of the month. Let's say you have a site where you sell cut flowers. Get your Web audience to send in pictures of bouquets and arrangements they've made with your flowers. Post the pictures online. Pick a winner of the month, and have that winner's picture posted on the main page of your site. Give the winner a $25 gift certificate.
20. Using the flower example, create video tutorials for creating flower arrangements. Make sure you sell all of the materials they'll need to create the flower arrangements they can make if they follow the video tutorials.
21. Again with the flower example, have customers send in an outline of how they created their flower arrangement, the materials they used, as well as the picture. Provide this information on your Web site. Link to all of those materials in your online store. Be creative. Can you do something similar with your own Web site in your own industry? What if you had a costume site? An art site? Give it a few twists and use it on a hunting or fishing site.
22. Send out a monthly newsletter offering your own tips, tips from customers, sale items, holiday ideas, the winner of the month, etc. Encourage readers to post their ideas to the blog. Post past newsletters on your site for more content.
23. A biography about someone's life, if it relates to your industry. You can see how this would work well if you have a Civil War site or a used book store.
24. News events pertaining to your particular industry.
25. Community-related page, if this is a local Web site. For example, you could discuss local restaurants, little league baseball, school openings, etc., on community-related pages or a blog.
We've only just begun with ideas. It all depends on the industry you're in and the products or services you sell. Put your creativity hat on and brainstorm.
In Conclusion . . .
Remember to think "quality" when it comes to creating content. These ideas should help get you started.
And think about this point as well. If you start creating quality content, what is certain to follow? Quality links. Sites will begin linking to your content, because you're doing what you should be doing: giving your customers what they want to see when they visit your Web site. They want to see new and exciting "quality" information that's updated on a constant basis. You become the trusted source of that information.
Don't try to take the easy way out. Success isn't dished out in soup lines. Success comes with hard work.
Thursday, June 08, 2006
Using your blog to get one way links - Joe
Blogs are a great tool. They allow you to add new, fresh content to your site. They are also a great way to build readership. Think about all the blogs you read. I'm sure that if you're reading this, you're also likely subscribed to a few or at least check them on a daily to weekly basis. Why? Is it because it is entertaining, informative or both? Blogs have been given a bad name because of splogs. Darren Rowse has a terrffic blog (http://www.problogger.net.) where he posts daily with tips for bloggers. Darren has discussed the "Habits of Highly Effective Bloggers", which consist of tips from highly successful bloggers who tell you what they do and make suggesstions as to what you should do.
So, how does all this help you get one way backlinks. Preferrably, you want people to link to you naturally. The best way to do that is to give them something worth linking to. Let's say I was an MS Office guru. My blog might be about relatively unknown tips and tricks on how to use MS office or for creating calenders and spreadsheets. Many people who work with MS office would be interested in that. They may like the tips so much that they list it on their blog or site.
What makes a good blog? Information? Yes! Consistency? Absolutely! However a great blog has to have its own style and flare. A blog that invites its readers to participate in the post is a golden rule. That's almost a guaranteed way to ensure that people will be coming back for more.
If you want to get traffic to your blog, one of the best ways is to leave comments on other blogs. Keep in mind, however, that it has to be done in a smart way. People can always tell when something is spam, so avoid being so obvious. Limit your posts to those blogs that are at least somewhat related to your blog. If a blog is about automobiles and you try to plug your aquarium business, you'll do more harm than good. Go to blogs that are related and take part in the discussion. The more informative and intellectual your comments are, the better chance your post will stay around long enough to be read. That is how you can start to build your readership. If you can convince people what you have to say is worth reading, they will come and read it.
Regardless of what you do to get people to your blog, the proof is always in the pudding. If you can't keep them coming back, all the advertising and work you put into creating traffic will mean nothing.
So, how does all this help you get one way backlinks. Preferrably, you want people to link to you naturally. The best way to do that is to give them something worth linking to. Let's say I was an MS Office guru. My blog might be about relatively unknown tips and tricks on how to use MS office or for creating calenders and spreadsheets. Many people who work with MS office would be interested in that. They may like the tips so much that they list it on their blog or site.
What makes a good blog? Information? Yes! Consistency? Absolutely! However a great blog has to have its own style and flare. A blog that invites its readers to participate in the post is a golden rule. That's almost a guaranteed way to ensure that people will be coming back for more.
If you want to get traffic to your blog, one of the best ways is to leave comments on other blogs. Keep in mind, however, that it has to be done in a smart way. People can always tell when something is spam, so avoid being so obvious. Limit your posts to those blogs that are at least somewhat related to your blog. If a blog is about automobiles and you try to plug your aquarium business, you'll do more harm than good. Go to blogs that are related and take part in the discussion. The more informative and intellectual your comments are, the better chance your post will stay around long enough to be read. That is how you can start to build your readership. If you can convince people what you have to say is worth reading, they will come and read it.
Regardless of what you do to get people to your blog, the proof is always in the pudding. If you can't keep them coming back, all the advertising and work you put into creating traffic will mean nothing.
Wednesday, June 07, 2006
How to improve bottom line when using AdWords & AdSense PPC
First of all every one have to understand about the AdWords. Then he has to understand the Google Adwords. Let see what is AdWords: Many search engines provides an inexpensive advertising venue for businesses to advertise products or services to a targeted audience. Advertisers have the ability to control their budget, target their advertising based on keywords. Advertisers are also free to determine the ad contents. Unlike other search engines Google, to its credit, clearly denotes search listings that are paid placement. In fact, Google AdWords appear in a separate section down the left side of the screen.
Every novice is scrambling for news about the net - AdWords and AdSense that is. You've got to hand it to Google. AdWords is pay-per-click advertising program, but the Google AdWord pay-per-click advertisement management is other side of the coin, AdSense, makes it a powerful advertising program. Let's take a look at AdWords and how it works. Google AdWords allow for nearly instant traffic, which can be turned on and off. Traffic results can be measured, providing information on what is successful, what isn't and what needs to be changed. AdWords can be found that work by running a test campaign.
Adwords...
Any one can create his very own advertisements or can have Google's team design the advertising campaign for self with AdWords. When creating AdWords advertisements, they appear on the internet right away. Complete control of a budget as customer only pay when his ad is clicked on and he can set his very own daily limits for what he is thinking to pay. Minimum budget or locked in time is not a matter that has to run campaign. Choose the keywords want to target, so getting targeted traffic from the ads - people who are looking for specifically what he has to offer.
Advertising is doing so; it can make changes as needed when rely on Google for quick and knowledgeable support. Additionally, access performance reports that keep he informed on how well.
AdSense...
A powerful punch, to the Adwords program as well as giving website operates the ability to make money from their website displaying ads by Google, is the AdSense. It allows making ad content more accessible and useful. With own keywords and attributes, describe the content so users can easily find it when they search Google. The other cool feature is that you can choose to share a lot of your content, or just a little. You can post individual items by completing a simple UI form, or you can submit a bulk upload file with multiple items in standard formats including TSV, RSS.
So, as an AdWords advertiser, getting an advantage in that website operators are providing high quality content to browsers and because of the keywords, appearing ads on the websites in clear view of individuals who are looking for particular products or services.
AdWords and AdSense are welcomed additions to the world of e-business and internet marketing that will get targeted traffic to website at minimum costs by advertisers to the website operators to make money for having the ads displayed on their websites.
Every novice is scrambling for news about the net - AdWords and AdSense that is. You've got to hand it to Google. AdWords is pay-per-click advertising program, but the Google AdWord pay-per-click advertisement management is other side of the coin, AdSense, makes it a powerful advertising program. Let's take a look at AdWords and how it works. Google AdWords allow for nearly instant traffic, which can be turned on and off. Traffic results can be measured, providing information on what is successful, what isn't and what needs to be changed. AdWords can be found that work by running a test campaign.
Adwords...
Any one can create his very own advertisements or can have Google's team design the advertising campaign for self with AdWords. When creating AdWords advertisements, they appear on the internet right away. Complete control of a budget as customer only pay when his ad is clicked on and he can set his very own daily limits for what he is thinking to pay. Minimum budget or locked in time is not a matter that has to run campaign. Choose the keywords want to target, so getting targeted traffic from the ads - people who are looking for specifically what he has to offer.
Advertising is doing so; it can make changes as needed when rely on Google for quick and knowledgeable support. Additionally, access performance reports that keep he informed on how well.
AdSense...
A powerful punch, to the Adwords program as well as giving website operates the ability to make money from their website displaying ads by Google, is the AdSense. It allows making ad content more accessible and useful. With own keywords and attributes, describe the content so users can easily find it when they search Google. The other cool feature is that you can choose to share a lot of your content, or just a little. You can post individual items by completing a simple UI form, or you can submit a bulk upload file with multiple items in standard formats including TSV, RSS.
So, as an AdWords advertiser, getting an advantage in that website operators are providing high quality content to browsers and because of the keywords, appearing ads on the websites in clear view of individuals who are looking for particular products or services.
AdWords and AdSense are welcomed additions to the world of e-business and internet marketing that will get targeted traffic to website at minimum costs by advertisers to the website operators to make money for having the ads displayed on their websites.
Subscribe to:
Posts (Atom)